AEP IMPULSE is the Strategic Business Blog: a resource for business owners that includes content that has been developed since 2007, covering a variety of topics including business operations, business management, leadership, human resources and contractors, business development, sales, marketing, finance, products and a variety of other topics, written by authors from around the world. The purpose of this archive is to provide business leaders and entrepreneurs with a wealth of tools that they can use to build companies that stand out in the marketplace, are sustainable and successful.
If you do a search on the topic “small businesses and the coronavirus pandemic,” you’ll find there are hundreds of thousands of articles, images and
In 2019, the U.S. Small Business Administration recorded a total of 30.7 million small businesses in the United States. This translates to small businesses making
Most people believe that the why behind the business is one of the key factors that moves everything forward. This means one thing—that you are
As society faces both the pandemic and the forthcoming recession, challenges in how companies manage their employees have risen and it is transforming the workplace.
From a declining economy to a rising unemployment rate, the Coronavirus pandemic has made a major impact on all industries. This change left businesses with
One of the most amusing aspects of the Covid-19 shutdown has been the consistent scarcity of toilet paper. In the 50+ years I’ve been alive,
Five Ways Online Collaboration Tools Can Transform Your Business Digital is the future and a 2017 survey proves this by showing that more and more
Transforming your team to digital environments: necessity or optional? While it is no new news for anyone in the world, the COVID-19 pandemic has changed
How to Communicate with Your Clients Effectively During the Coronavirus Pandemic Regardless of whichever industry your business may be in, COVID-19’s impact across business globally
Your Customized Service as a Product – The Secret to Earning Customer Loyalty Normally when you think about a product versus a service, you think
Preparing Your Business for a Post-Pandemic World These days you can’t open a web browser without some sort of Covid-19 resource, information or warning. As
Leadership Tactics in a Time of Crisis Effective leadership is rapidly becoming essential as the coronavirus causes unforeseen changes within businesses across the U.S. As
Utilizing the Power of Employee Personal Branding and How to Measure It Branding is no longer confined merely to organizations. It has become a personal
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